The three companies I pick are Studio Gibli, Gamestop, and best buy. I'm choosing them because they sound like a lot of fun to do and it will also help the companies out.
Studio Gibli is a small company when it comes to America, but is huge when it comes to japan. They are animation and production company that creates movies like Spirited Away, Howl's Moving Castle, Kiki's delivery Service, and many more. They have a pretty big budget over in Japan, but here they don't have a huge budget. Its not to small of a budget, but Hijo is not that famous because most of America is hooked on super heros. their audience is Anime lovers so 14-25. So the target is young adults and they are good at spreading it to their children.
Gamestop is the second choice i have. Gamestop is video game store that sells new and used video games stuff like Pokemon, Skylanders and much more. They are not a huge corporation, but they are also not small. Gamestop mainly targets young adults who play video games and even older adults who play video games. They have a budget of about 10,000 dollars to spend and they are a good candidate because they are more based in America.
Best Buy is a store that sells everything from candy to electronics. They are know for tv's and computers mainly. they have been around a while and done very well for themselves. Target is one of the big competitors for them. They have a fairly large budget and they work hard to keep it that way by advertising to their target market. The target market is from 14-50 because of all the items sold at Best Buy. The budget would be high because of all the traffic that goes into the store and how much they sell.
With these three choices I believe a media plan can be achieved very easily and for a good reason. I know that Melissa and I will work hard on whatever company we chose and will do our best to help the company better itself for the future. We wouldn't want to here of any of these places going bankrupt.
Sunday, May 17, 2015
week 11 Blog post
From my research there are numerous technologies
being used on a daily bases, but what people think will stay and be invasive is
Spotify, Apple products, electric skin and drones to stalk the people you don't like or do like. With the news of these products staying I'm both excited and
ready crawl in a hole.
Spotify is a music based app that lets you listen
to music anytime you want without commercial if you pay for it every month. If
you don’t pay for it every month you still have commercials, but at least you don't buy the music. Spotify has been around for a while and is the direct
competition with Pandora. According the article Spotify will be around longer
than Pandora. Pandora is no different, but it’s also not the newest music app
and people like things new. Spotify will hopefully be around for who use the
app.I can see this app going far.
Apple macs are another technology that will last
for a long time unless we run out of money. Macs are used in my program and so
many others because they are said to work a little better and simpler than dell
or hp. The only issue I have with their article saying that Apple will be
longer than Hp is the fact the Apple is expensive. Chargers, getting the
product fixed, and even where you can go to fix it. I can see them lasting if
they lower the price and get more shops were Apple is sold. Apple does have a
nice program for those who like system Apple has. As a MarketSource phone rep I
can tell you that android users hate Apple and Apple users hate android. It’s all based on the operating system they
are used to and this doesn't go for all phone or computer users they sometimes
like switching and prefer the other. Apple does work wonderfully, but I doesn’t
work for everyone. I don't know what to think about Apple, but i know it is far from over.
Electric skin is a new one that is a gold patch
that will show your emotions. It mainly advertised to women, but that is
probably because men need a handbook for women’s emotions. I think that it will
be advertised to men as well because women need a book for them too. It change
to show what the person is feeling so it’s basically like a mood ring that goes
on your face. It looks cool, but I would never get it. I like to have my
emotions known to me and who I chose to share them with. It’s a cool idea for
those who don’t care who knows how they are feeling. I don't know if this will go far and I will be surprised if it does.
The last one I noticed was drones. Drones are
like the remote control copters and airplanes. The article said it was a good
way to watch the house and even make sure no one on the street is doing
anything illegal to someone. The only issue with it is when they use it to stalk
people. I would be a little worried because no one wants to be stalked every
minute of every day. This isn't a time for big brother to grow up and have
monitors everywhere. They are cool and I would get one to fly around and maybe
chase the cats or dogs around, but I wouldn't stalk someone with it. If drones do go far there will be a law on book for stalking.
The technology I have mentioned is what people
think will be around till the sun runs out. I personally think no one can know
that because no one know what the future holds. I mean for all we know zombies
could be eating our brains tomorrow and technology could be done for good. We
could be in a “last of us” situation and no one wants to be in that…I would
hope. Technology is a tricky thing and who knows what will be created next.
Week 10 Blog post
This week we are assigned to help our company chose what photo
sharing site would be best for them. For Disney I would say facebook,
instagram, and google+. These three just about everyone has due to the fact
that to have a google account you must create a google+. In the next three
paragraphs I will explain why these three photo sharing sites are the best
choice for Disney.
Facebook is a very popular site that can
share a status,video and pictures. Most of the world that has computers and has
social media has a Facebook account. Facebook is the new Myspace because its so
much better than Myspace. For Disney to share photo's of the theme parks, the
characters, new movies coming out, families having fun and anything else they
would share you need to be on the right place. Facebook connects to mothers,
fathers, families, and even people who love Disney and want a place to go have
fun. Sharing photos on Facebook would be my first choice for Disney
because of how popular and easy it is to create your own page so you are easy
to find.
When you think of instagram you think of
cats, clothes, and selfies. This is all true, but why not also create the
selfie at Disney World. You can share photos of selfies with Mickey, Goofy and
Donald. You can share photos of new rides and even just selfies of Disney
characters. Instagram is more of a site that today's youth is on because the
older generation might not be so interested in all of these new apps. If
today's generation sees something cool then you could easily have another
booking at Disney World because they will tell their parents about it. I would
suggest Instagram just because of how many younger people use it and everyone
has an inner Disney in them no matter the age.
Google+ is the last one I would suggest
because I know to have a Google account you have to have a Google+ account. It
isn't as popular as the prior sites I talked about, but it does still send a
notification saying that Disney Google+ shared some photo's. Personally I
really don't use Google+ unless I get a notification, but i know others that
use it a lot just because they want to keep an eye on it. It never hurts to
make a free Google+ and see if anyone notices what you put up.
Week 6 podcasts
https://www.youtube.com/watch?v=3zzyGpVn7vo-SUPERNATURAL PODCAST!
Season 10 episode 3 of Supernatural
How the podcast went- well it started out good organized and pretty much as any good podcast should start. The content stayed on track from the episode in full and what happened during it. The podcast people were involved for the whole 28min 22sec. They start by discussing how the episode went and how they liked it. Then they covered the characters in it which some were better than others. the last thing discuss is the death scene with Dean and Crowley which is a big moment whenever Dean dies because then you wonder how they are going to bring him back. The content is on track even though there is some swearing in it. they cover the whole episode not just parts and the they talk about why the episode went the way it did. Over all best podcast i have seen in a long time.
https://www.youtube.com/watch?v=RocQ4luw49g (my music podcast#1)
It doesn't seem organized at all and I get they are playing a character, but the content should be the same topic not all over. They do stay on topic for what they are talking about when it comes to intern 2. Its way unorganized otherwise and I have only watched 2 minutes of it. I don't know how much more I can take because the girl reminds me of Boxxy. It got a little organized about Metal not having a desk. I can't watch anymore it's just to annoying and bad. they content is just bad, the characters drive me nuts, and I am not sitting through the whole 21 minutes when I got a headache from 4 minutes.
https://www.youtube.com/watch?v=jNTH2JqrdfA (The science of video games)
Very good blog post that stays on topic. It is very educational about video games and how they can interact with how people act. I mean they talk about how video games can make you violent, but the say that the games let you get your anger out. They stay on topic through out the whole thing. It's all based on video games from what was the first to is violence in all video games. They keep an opened mind on what video games can do and how it can affect those who play. I really do like this because all of the people are educated and not just some random person spouting what they think without doing research. It is very interesting and if you have time i would suggest watching it. It is a very excellent podcast. it even has comedy in it which helps make it less boring.
Season 10 episode 3 of Supernatural
How the podcast went- well it started out good organized and pretty much as any good podcast should start. The content stayed on track from the episode in full and what happened during it. The podcast people were involved for the whole 28min 22sec. They start by discussing how the episode went and how they liked it. Then they covered the characters in it which some were better than others. the last thing discuss is the death scene with Dean and Crowley which is a big moment whenever Dean dies because then you wonder how they are going to bring him back. The content is on track even though there is some swearing in it. they cover the whole episode not just parts and the they talk about why the episode went the way it did. Over all best podcast i have seen in a long time.
https://www.youtube.com/watch?v=RocQ4luw49g (my music podcast#1)
It doesn't seem organized at all and I get they are playing a character, but the content should be the same topic not all over. They do stay on topic for what they are talking about when it comes to intern 2. Its way unorganized otherwise and I have only watched 2 minutes of it. I don't know how much more I can take because the girl reminds me of Boxxy. It got a little organized about Metal not having a desk. I can't watch anymore it's just to annoying and bad. they content is just bad, the characters drive me nuts, and I am not sitting through the whole 21 minutes when I got a headache from 4 minutes.
https://www.youtube.com/watch?v=jNTH2JqrdfA (The science of video games)
Very good blog post that stays on topic. It is very educational about video games and how they can interact with how people act. I mean they talk about how video games can make you violent, but the say that the games let you get your anger out. They stay on topic through out the whole thing. It's all based on video games from what was the first to is violence in all video games. They keep an opened mind on what video games can do and how it can affect those who play. I really do like this because all of the people are educated and not just some random person spouting what they think without doing research. It is very interesting and if you have time i would suggest watching it. It is a very excellent podcast. it even has comedy in it which helps make it less boring.
Week 7
1. What is particular about home Depot's business made this how-to series of videos so successful? what other industries might be able to use a similar strategy?
*The way they planned it and presented it. They took well know disney songs targeting the 90's generation mainly. Disney is so well known by so many people if you here a tune that sounds like the "under the sea" you think oh thats the "Little Mermaid." They also made it really easy to understand what they are trying to tell you. They took the attention grabbing and then put the information in a way everyone can understand it.
*other industries like Target, Walmart, or shopko. they could have done this because then they can advertise what they are selling along with how to put them together. They all have furniture that isn't put together and sometimes its hard to figure out when not using the directions.
2. Are these instructional videos actually more effective than overt commercials?
*yes they put a face to it and make it more personal. Its like being told how to change your light bulb with just directions from the tv that don't wait for you to actually understand the first step. (me most of the time so I have to re-watch until i get it.) They make it more fun and friendly verses intimidating and dull. I watched a few of them and just wanted to dance and go build stuff. So they are more effective not only for directions, but drawing attention to the store.
3. Why did Home Depot choose to focus on producing youtube videos?
*Home Depot decided to focus on videos so they could advertise more and put a face to the company. they wanted to reach more people in a new way due the old not working as well. It as said in one person's reviews that the old way was pushy without a face. the new way is pushy with a face, but its really fun to watch.
Would vidoes exclusively hosted on its company web site or an other video sharing platforms have been equally effective?
*I don't think so because Youtube is a world known name (except for those countries that ban it) which makes advertising on it much easier and more known. Vine is well known too, but it has a time limit which these videos don't work with. Youtube is one of the only places other than facebook that doesn't seem to have a time limit on it.
4. what advantages did home Depot gain from having in store representatives featured in the videos? Name at least two advantages, and explain why they are important.
* They put a face on it. When any company puts a face on something it creates a new image on it. It becomes more friendly and inviting. I know that a lot of people hate the automatic voices that come on and no face to it. The face creates a common ground because they are a person and you are a person.
*They got attention which is big rule of advertising after making money. They took a well known style of singing while teaching and used it to their advantage. They also took Disney songs to the next level by making parodies that everyone can enjoy because they are not mean.
These two advantages are important because without them you have a dull boring commercial that people mute or go make food during.
*The way they planned it and presented it. They took well know disney songs targeting the 90's generation mainly. Disney is so well known by so many people if you here a tune that sounds like the "under the sea" you think oh thats the "Little Mermaid." They also made it really easy to understand what they are trying to tell you. They took the attention grabbing and then put the information in a way everyone can understand it.
*other industries like Target, Walmart, or shopko. they could have done this because then they can advertise what they are selling along with how to put them together. They all have furniture that isn't put together and sometimes its hard to figure out when not using the directions.
2. Are these instructional videos actually more effective than overt commercials?
*yes they put a face to it and make it more personal. Its like being told how to change your light bulb with just directions from the tv that don't wait for you to actually understand the first step. (me most of the time so I have to re-watch until i get it.) They make it more fun and friendly verses intimidating and dull. I watched a few of them and just wanted to dance and go build stuff. So they are more effective not only for directions, but drawing attention to the store.
3. Why did Home Depot choose to focus on producing youtube videos?
*Home Depot decided to focus on videos so they could advertise more and put a face to the company. they wanted to reach more people in a new way due the old not working as well. It as said in one person's reviews that the old way was pushy without a face. the new way is pushy with a face, but its really fun to watch.
Would vidoes exclusively hosted on its company web site or an other video sharing platforms have been equally effective?
*I don't think so because Youtube is a world known name (except for those countries that ban it) which makes advertising on it much easier and more known. Vine is well known too, but it has a time limit which these videos don't work with. Youtube is one of the only places other than facebook that doesn't seem to have a time limit on it.
4. what advantages did home Depot gain from having in store representatives featured in the videos? Name at least two advantages, and explain why they are important.
* They put a face on it. When any company puts a face on something it creates a new image on it. It becomes more friendly and inviting. I know that a lot of people hate the automatic voices that come on and no face to it. The face creates a common ground because they are a person and you are a person.
*They got attention which is big rule of advertising after making money. They took a well known style of singing while teaching and used it to their advantage. They also took Disney songs to the next level by making parodies that everyone can enjoy because they are not mean.
These two advantages are important because without them you have a dull boring commercial that people mute or go make food during.
Monday, May 11, 2015
Blog post 5
http://www.orlandoweekly.com/Blogs/archives/2015/02/13/disney-dining-dos-and-donts(Disney Dinning)
https://www.fathers.com/s5-your-situation/c18-divorced-dad/dont-be-a-disney-dad-guest-blog/(dont be a disney dad)
http://www.scarymommy.com/disney-world-with-kids/(Scarymom blog)
https://www.fathers.com/s5-your-situation/c18-divorced-dad/dont-be-a-disney-dad-guest-blog/(dont be a disney dad)
http://www.scarymommy.com/disney-world-with-kids/(Scarymom blog)
Disney dining blog has comments on the bottom and most of them
are negative. They are pretty mean some even have swear words in them. One even
said "this is a (swear word) post" and some even are targeting people
at being gloomy and picky. So i would say this food critique is getting
critiqued.
This thread only does have eleven comments and i would assume that
more will come from people looking to go to Disneyland. I do have to laugh at
the one that say the turkey is actually emu meat! I do hope for his sake
they don’t attack him anymore for his opinion.
I don’t see a
solution for this one other than people being nicer about disagreeing with this
man’s opinion. It does stay on track of thinking this guy is gloomy, picky and
wrong. No not that I see.
This blog is easily
one that I figured would get lots of hate, but it actually has some supporter
on it. It’s called don’t be a Disney dad and a lot of me who I would assume
have kids have commented on it. It a positive comment area and they are saying
things like “thank you”, “Couldn’t agree more”, and showing lots of support. It’s
much different from the first one.
I do not see a solution
because I don’t really see one needed because it seems everyone is supportive. The
only thing I can see possible is just accepting people for who they are. It
does stay on discussion for supporting kids and having fathers in their life.
So this blog is
about planning a trip and being mom. Losing your kids is the worst thing for
both parents. The comments seem to be about just parents planning trips and
seeing about hotels and the best places to go without losing your mind. The
comments are all positive and they even have questions in them to create more
of a connection to help others. It does
stay on track with mainly just travel oriented content. I would assume they
would if there was a problem with anything. I have not seen one yet because
this blog most likely is not known to Disney like the other popular blogs.
all of them seem to be able to respond but i didn't see any that did.
Sunday, April 12, 2015
Week 13
Disney is known throughout the
world with the wide variety of movies from “Snow White” to “Walle.” They didn’t
get where they are today without doing some marketing. They have many forums
for marketing. The biggest one is Disney.com with this you can stream movies,
play games and even have your own account. They create movies and then have a
lot of fans young and old tweet or hashtag them on social media sites which
they track. They also use games for cell phones. This mainly targets parents
because kids want to play games on their phones so you put Disney games on it
which shows your location and email.
With these three things they have pretty much taken over the world and all
who inhabit it.
Disney.com
is a site that allows many things to happen. You can watch movies and play
games. They use this to bring people in and it encourages them to spread the
word about their site. It shows how family oriented Disney is because even if
you 17 you can go on it and watch “Pirates of the Caribbean” without any shame.
It makes sense to have the company use this because it brings all ages into the
Disney life. The gain for the company
would be to make more money and bring more people to like Disney products and
films. The goals would be to make more money by having more people buy their
products and then hook them on the products. They would mainly target parents
due to the fact of little kids being a Disney fanatic.
Movies
are a big source of income and fans for Disney. I know I still remember when I was
younger loving all the movies. Now that I watch them though I wonder what made
my parents let me with all the sexual puns in them. The company makes movies that the public will
like and then they make money off of them by creating toys and other products.
They track the people with what store, movie Theater, and computer location
that they purchase the items on. It makes sense to do this because then you
know what a flop is and what is not. I have seen some pretty bad Disney stuff
in my life time and I have seen some amazing stuff in my life time. The
potential gain of this is to see where the most Disney products or movies are
being bought and then market their more than anywhere that has less sales. They
track who has the most sales and then they send more product which will
eventually go on a sales rack and be bought because it’s cheap.
Disney
phone games are the mobile location marketing they do. When you download a game
onto your phone it says who downloaded it and where they are in the world.
Disney can look at this and say that Rachel a 43 year old mother downloaded “where
is my water” and then they can shoot her emails about Disney merchandise. They can
see where she lives and what time she downloaded it. The company can use this to see where Disney
is the biggest and then they can target that to make money. They encourage the
audience to adopt it by making it seem safe and reliable. It would make sense
for the company to do this because of most of the world being on mobile phones
if you don’t market to them you will crash and burn eventually. The potential
gain is money and brand loyalty. The goals are to make children smile and to
grow up loving Disney like a good majority of the 90’s kids did.
With
all these they have a lot in common. The basic thing is getting brand loyalty
and money. They must market correctly otherwise
they could lose those how love Disney. Not to say they don’t lose some over
issues like characters being cut out of fabric or parent not liking the content
of the movie. They need to know where the target market is, what they are
buying and who is doing the buying. Disney is a company many have engrained in
their heads and that is why they do so well.
Monday, April 6, 2015
For this week we had
to look at a Turbo Tax article and the one I have chosen is
http://www.wsj.com/articles/turbotax-suspends-e-filings-on-fraud-concerns-1423269033.
In this article there are a couple things that caught my attention. The first
one is that they stopped accepting Turbo Tax due to false claims. The second
thing is the reaction from honest and possibly dishonest people. The third
thing is the fact that they should have expected something like this to happen.
When Turbo Tax stopped accepting the tax claims it was due
to the fact of false claims. When this happened people freaked because this was
a free way to do your taxes. No one really wants to pay to do their taxes
because no one really likes losing money. I do see why they stopped, but at the
same time they could have just done better scans so honest people didn’t have
to suffer.
The second thing that got me was the reaction. Many people
complained on Facebook and other sites about how they just filed theirs. I was
one who complained because I don't have the money to go get them done and not
doing your taxes is bad. They did start taking them again though which made
things easier, but it still bothered me how we can't have nice things because
of bad people.
the third thing is why didn't they expect something like
this. I mean when you make something illegal to do it gets done anyways. You
outlaw drugs they sell them on the street and out of their homes. You can't
just ban something and then say it won't happen. As I wish that was possible it
just isn't and thats were common sense comes in. As smart at the government
claims they are you would think that this wouldn't even be a problem. This is
money your dealing with and greed is terrible thing to have because it will
make you do not so smart things.
With these things that are in this article it makes me
wonder were this world is going. Like my family says when something goes wrong
in the world it’s going to hell in a handbag. I do wonder how they get away
with this and if they got caught at all. The problem was fixed and Turbo Tax
started taking the claims again, but I can see this happening next year as well
Friday, April 3, 2015
Week 4.5 post
I do think that when something is supper vulgar and it’s due
to what someone ones says they should be accountable. It just depends on what
is said and how others view it. I personally saw nothing wrong with her outing
men who are being rude and jerks. The picture was a little far I think, but I have
seen worse against women.
I do think maybe a private post on Facebook like in a group
that deals with stuff would have been a better choice. I know I’m in groups
that deal with a number of issues and it stays between the group so trolls don’t’
come in and don’t start wars.
I don’t think they should be allowed if not invited due to
the fact that the groups are made people who might think a lot differently. She
posted that because she was sick of women being told from the time their born
that technology is a man’s world. Freedom of speech and I she really didn’t say
anything wrong.
I do think that her not being able to defend herself was a
big part of it. She couldn’t say like “I found this very offensive and it
really burns me how it’s ok to post about women and not men.” I think that if
she could have explained why she did it might have been ok and also she might
not have been fired for posting it. 12 hours is a lot of time to get one side
of the story and leaving the other side to assumptions.
My own opinion of the article:
I think people took it too far when it came to thinking defensively.
Like yes jokes are funny, but there is a
time and place for certain jokes. I don’t like sexist jokes because they are
very mean and when it comes to equality sexist jokes are you’re in the dog
house. I do think that you need to be careful who you say them around. This lady
doesn’t like them like most ladies out there and I think that’s why she posted
it. The issue with posting something like that is you have ignorant people out
there who will attack you. I know that I have been attacked because I post
things about feminism and some men I have in my family don’t like that. They have
told me to stop being a feminist and that I’m a b****. They have said worse. I
know how this women feels due to the fact that she just wanted to make it
better for women and that comes with a cost. You always have those comments
from trolls and they are what get you.
As I read the article I was so happy that finally men who
make inappropriate comments will be exposed and then have to pay for their behavior,
but then I read more. I do not agree in her being fired because both of the men
who made the comments were not fired. Only one was which doesn’t seem right to
me.
The biggest issue I have with this article is this I know I have
seen women get outed all the time for wearing something some man thought was
not appropriate and no one says anything. Those men are not fired or
anything. I don’t see why this women was
fired for reporting inappropriate behavior and why only one was fired out of
the guys.
Saturday, January 31, 2015
Sara Donor:
Sara lives in Los Angeles California, she has
a college degree in Graphic Design which she uses to design donation sites for
children with cancer. The money is used to help make these kids dream come
true. They can go to a premier of their favorite movie or seeing it on ice. They
can also go to Disney land if enough money is raised. She works hard to allow 1-5 kids every six
months.
Sara is wife and mother. She has 3
children has been with her husband for 6 years.
Her husband help her with the donations sites by checking them daily and
helps respond to emails with children who have cancer and want to go to certain
Disney functions. As a team they chose who is at the up most need of a gift.
Brad Volu:
Brad lives in the Disney land theme park. He
runs the hotel were all the guests want to be. He will take your bags, leave
you homemade cookies, and cater to your every need. Brad has a degree in
business so he know how things work and that guests are always the most
important. He wants guests who come to Disney land to enjoy and show how much
magic is in the world.
Brad
is a single dad with two kids. He has showed his kids how magical you can make
a place as long as you have a little fun. He wants people to have smiles so he
has a smile that will brighten anyone’s day. Brad loves to have families enjoy
the vacation to Disney Land.
Jake and Tara Mobile:
Jake a Tara are twins who love
Disney and they are constant tweeters. They are 18 years old and addicted to
anything Disney. They post everything from movies to now shows and even new
Disney actors. Their biggest tweeting is about Frozen the biggest franchise of
2014.
Jake a Tara are in there first year
of college for Advertising web Design. They find joy in letting others know
about new Disney products that they think the fans will love. They also give
their opinion on what movies are good vs the ones that may not be so good. They
give the spoilers too if it is asked for.
Wednesday, January 28, 2015
Week 2
Disney is one the biggest
companies around for more than just its movies, theme parks, and franchises.
Disney has started using many social media sites such as Facebook, Twitter, You
Tube, Disney, Vine, Marvel, Google+, Instagram, Pinterest, Social Media
Strategy Movie Marketing, and Search Marketing. With all these social media sites
it is now wonder that Disney is a big company and house hold name.
Disney uses Facebook, Twitter, Vine,
Instagram, Pinterest, and you Tube due to the traffic that flows through it.
Facebook is a given because with a lot of people being on Facebook it would be
a bad Idea not to have a Facebook. Twitter is one also that has traffic, but
not as much due to the limit on characters and finding the exact tweet you’re
looking for. Vine is one that has mainly videos and what they use this for is
showing the Theme Parks and clips of new movies coming out. It’s like showing commercials
just not annoying ones and you can choose to watch them. Instagram is like
Vine, but it is used mainly for pictures. They can show photos of new
characters and any of the products/places they are trying to promote. Pinterest is used mainly to find interests
and then read articles so using this site would be good if you have a good
review and then you can build the reputation. The final one is You Tube and who
ever does not know this name lives under a rock. You Tube is used for videos of
anything that you can think of that is in the policies of You Tube. Disney can promote previews for new movies,
shows, or franchise they buy to see what the reaction is and if they see it is going
to be a negative one then they can cope and figure out how to bounce back from
the negative effect on the company. With
all these sites it’s not a surprise that Disney know what will be good for them
and what will create some trouble for them.
The other sites they use are
Disney, Social Media Strategy, and Movie Marketing,. These social media sites help
with promotion and ways to promote it. Looking at the Disney site it has games
and info on movies. It help the target market of just about everyone depending
on the movie. A lot of the movies are for kids even though the innuendos make
me wonder if my future children will ever see them. The Social Media Strategy
site is a way to try to promote themselves in the best way so they don’t put
their foot in their mouth. Movie Marketing just promotes the movies and chooses
what scenes will make people want to see this movie. If you put the wrong scene
in than you will end up not doing as well when it comes to the premiere. With these
sites the main use is to create a good feeling with the company and to promote
the products in a positive way with no backlash.
Disney uses a lot of social media
sites and for good reasons. The main reason is to have a connection to their
target market and make them happy with what gets produced. If your target
market is happy then you will do fantastic in your future. I know that I love
the Pirates of the Caribbean series, but the movies got a little worse after
the 3rd one. They may have to worry about having a franchise to long
and that could show up on social media.
Social Media is not a fad as some
would have assumed in the dinosaur age. Social media has in fact impacted every
aspect of advertising. Take Facebook for example most of society has one and
treat it like the morning newspaper. They go on for news, ads that come up from
cookies, and daily videos. They go on social media for more than just that. For
some it’s just keeping in touch.
The
newspaper was a big thing back when the social network didn’t exist. Everyone
would pay to get one and then read it and when they saw someone they would
spread the gossip. Now a days all you do is go on a social networking site and
if you find something you want your friends to see you share it. You don’t have
to write letters or wait to see them just one click and they know what you
know. The change is not a fad like bell button jeans.
If you
look up Tostitos chips or dip the next day you go on a social site like Facebook
you will see an ad for Tostitos. This is because you cookies in your computer
will log everything you look up from food to under wear. I know I’ve looked at
Spencers.com for Pokémon stuff and the next thing I know I have lingerie coming
up in ads. I was like what is going on and why are those on my Facebook? This
is what hooks you in to social media if an ad comes up with a sale on Tostitos
chips you will be amazed and then go get those chips or beg your mom.
Daily
videos are a common thing on social sites from cats to children. When you’re
about 20 to 30 you see your friends and cousins having children. This follows
in pictures of ultra sounds, how far the baby is, pictures of pregnant tummies,
and then baby pictures once the child is born. In my opinion up until the baby
is born they all look the same so it gets a little annoying. After the child is
born then it’s less annoying. They show how the child is going and videos when
they do something cute. This keeps a lot of family members involved in the child’s
life without seeing the child in person.
Social
media with all these wonderful features has kept it going through the years its
been alive. It draws you in like a fishing hook to a fish. Once you take that
first bite your hooked and you can never escape; at least in some cases. The
easy access to news, cookies, and videos makes it something to be desired for
just about anyone who knows how to use a computer. Social media will never die
until robots start to take over the world.
Sunday, January 18, 2015
Social Media is something I didn't
know a lot about until I was fifteen. I wasn't allowed to use Facebook, Twitter,
Tumblr, Meetme, or any other social site because my mom thought it was a bad
idea. I started using Facebook at 16 when my mom said I was finally allowed to
use it except only on her computer. Once I got my own computer at 18 I found
that the social media world opened up. I created a Tumblr which I now regret
and I created a twitter.
I use
social media mainly to keep up with my family and friends who have moved away
or are still back home. It is really good for cute pics of animal’s too and
even political garbage that drives me nuts. What drives me more nuts is football
posts. Only two more weeks of peace and then boom football everything. Other
than those minor annoyances my social media sites help me keep in contact with
those I love and those who I just know.
Social
media can also be used for research. I use YouTube for how-to videos, rants
from YouTubers, and funny cat videos. It really does help when you’re in
history class and you’re looking at the history of something, but you don’t
want to read it. It makes it more interesting when it comes to learning
subjects that can be very dry. Google is another one that is good for school.
What you cannot find on Google is probably something dusty in a library that no
has touched for 100 years.
Searches
for other information is very easy. If I wanted directions to Disney land from
SCTCC all I would have to do is type it in. It would show me car, walk, bus, or
bike for my choice of travel. It also helps with looking up companies. I mainly
look up makeup companies because I don’t like to use products that test on
animals. It’s really easy to read about them and see what their standards are
and if they test on animals I won’t use their products.
With
social media comes a price and that price is being targeted by ads. I know when
I looked up info on pregnancy to help out my friends if they had questions I
started getting baby ads. I’m not pregnant so these ads are pointless most of
time. I also looked up pandas because I love them and then saw panda ads for
everything from cups to prom dresses. I wish I could have bought the prom dress.
It took a while to recognize the signs that I was being targets, but once I did
I learned to clear my cookies if I knew my passwords.
One thing to consider with all that
I have said is everything on the interent true? Some will say yes and others
will say no. I chose no because I know that some people will lie through their
teeth to get what they want/need. They don’t care who it hurts or how it makes
them look. So don’t trust everything on the internet (cough cough Wiki).
Social media is a way to connect
with my family, friends, and look up cute video’s/pictures of cats. I do view
social media as a weakness to me though because YouTube and Facebook are my
morning coffee and newspaper.
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